Web 2.0 is made for architects PR
The FAZ has a comprehensive article on the evolution of Web 2.0 applications published which should be exciting for architects, when they want to implement PR activities. In particular, who in the public space with public money, builds a strong and predictable approach in the critique standing measure needs to use these social networks wonderful. Can thus provide information about the Process will be published more proactive.
Sunday, March 15, 2009
Tuesday, March 10, 2009
Monica Roccaforte Older
a press review and analysis around the Route Charlemagne by Barbara Helfrich and Astrid Kapteina:
- Aachener Zeitung, 01.06.2007: "Route Charlemagne" : Maastricht office has the lead
- newspaper for Aachen on Friday 22 June 2007: Citizens Hearing on "Route Charlemagne
- Euregio News of Friday, 15 August 2008: first stop on the way to Route Charlemagne
- Radio at the Alex on Monday, 22 December 2008: minister visits planned route Charlemagne
- Article: As this article from the newspaper Aachener Nachrichten / local section is, it is designed to appeal to the citizens of Aachen.
- Article: This article is from a newspaper called "Newspaper for Aachen, and is considered the same as the above article.
- Article: The Euregio News published this article. Here, the people of the region, the target group.
- Article: This is a local radio report. Similar to the first two articles, here "citizen of Aachen to be addressed.
- Artikel : Dieser Artikel sieht vor, den Lesern das Ergebnis der Projektvergabe aufzuzeigen.
- Artikel : Hierbei handelt es sich um einen subjektiven Beitrag im Stile eines Leserbriefs, der das Konzept der Route Charlemagne kommentiert.
- Artikel : Dieser Artikel hat zum Ziel, die Umnutzung eines Teiles des Rathauses als Bestandteil der Route Charlemagne zu dokumentieren.
- Artikel : Dieser Radiobeitrag ist eine klassischer wertfreier Bericht.
- Artikel : Wichtigkeit: am kommenden Mittwoch im Hauptausschuss die Nase vorn have to be, drama: too far from the window leaning; nearby: Aachen review; conflict: only a smile among the nearly 100 audience, celebrities, Mayor; conflict: also appears questionable; conflict: not very innovative; nearby: in the town hall; Nearby: citizens can participate with suggestions for the actual design
- Article : Near: Citizens Hearing; celebrities: Aachener "nobility," Lord Mayor, party leaders ...; conflict: that evening were not present, or did it so that a characters, set for more civic participation, conflicts + with serious consequences: so that the euregional funding still to; gets Aachen, drama: as Mr. Maurer has developed ... a scenario; nearby: Park, City Hall; conflict: situations, however, been rejected, Drama: Babel; importance: and now it is ...; conflict: If the administration building now but still a Bauhäuschen; conflict: in no as the questions of a social Europe of people taking up ...; celebrities: Porsche, Adidas ...; conflict: convincing ... no substance or politically, feeling me, anyway ...
- Article : celebrities, Mayor; nearby: Katschhof; importance: urban tourism in Aachen has a high importance; importance + Nähe: alle anderen Räume werden in Zukunft, sprich ab Mitte Mai, für; Besucher zugänglich sein; Wichtigkeit: Refinanzierung; Nähe: das der Besucher; Prominenz: Bürgermeister, historischer Bürgermeister
- Artikel : Prominenz: NRW Minister; Prominenz: Oberbürgermeister
Das Projekt „ Route Charlemagne“ ist für die Presse besonders interessant, da die Bürger in die Entscheidungen durch Bürgeranhörungen mit einbezogen sind. Die Presse hat die Möglichkeit auf das gescheiterte Bauhausprojekt Bezug zu nehmen. So kann ein alter Konflikt aufgegriffen werden. Für die Leser entsteht Nähe, da sie involved in the Bauhaus project by the public decision were.
ideas of the architects who appear to the citizens of some strange or even absurd, can be used by the press, by being an ironic commentary. The completely different groups in the decisions to "Route Charlemagne" are involved with a high potential for conflict. The journalists can ask the reader to view what he will have in future for new residence and experience qualities in his city and create drama by designing architectural nightmare scenarios.
The project raises a number of financial issues: the city through funding and more tourists is financially be better off? As the construction work be financed? Can be joined by urban development known companies with the city.
The project is developed over a long period of time. The press can thus make the articles as a series and retain the reader permanently.
Monday, March 9, 2009
How Much Jon Cyer Gets Paid
Tivoli building, part V
An interesting article on the roof of the new star in the sky was the stadium press release archive of Alemanni site added.
This article contains many facts of the roof structure, which could elicit the project manager. Similarly, reference is made briefly to the frost-induced one-week Baupause position.
O. Birx / A. Mahmoodian
An interesting article on the roof of the new star in the sky was the stadium press release archive of Alemanni site added.
This article contains many facts of the roof structure, which could elicit the project manager. Similarly, reference is made briefly to the frost-induced one-week Baupause position.
O. Birx / A. Mahmoodian
Ftse 100 Sorted By Capitalisation
new Tivoli, Part III
In the course of the major equestrian event CHIO Aachen, Alemannia Aachen presents his fans, citizens, and people architeturaffinen a specially developed information box.
It is reported in this article a lot of relevant information and can hardly still open questions .
O. Birx / A. Mahmoodian
In the course of the major equestrian event CHIO Aachen, Alemannia Aachen presents his fans, citizens, and people architeturaffinen a specially developed information box.
It is reported in this article a lot of relevant information and can hardly still open questions .
O. Birx / A. Mahmoodian
Sport Point And Shoot
Picnik Ideas For Best Friends
Friday, March 6, 2009
Relation Of Ta To Tm Of Primers?
new example of reporting on architecture
An article in the numerous interesting architectural facts about the construction of the Aachener Tivoli transported, is currently in the Aachener Zeitung Online. The project manager for the construction obviously has the data and figures previously collected - a pity that the reader does not know what it is called - and the journalist also said personally. No question, the interviewee was well prepared.
Overall, the weight of the item online, such as architecture works: about particular photos. The photo gallery has 24 photos, however, very extensive. Would be less, perhaps, been more? The prospects for the photographer to choose well. Of obvious he had access to almost all points. What are the photos of the young girl is revealed to the viewer at all, however! That the photographer is always trying to combine architecture with people I believe, however, a smart move - in this way is emotionally of the "bare concrete.
The date has been paying attention. The roof will be installed and there is even a little "action". This is something that happened in the architecture so only in the construction or demolition. Other buildings are now even static. It remains: here the interplay between the press and architecture worked far better than the bridge of the insurance group. And the construction of the Aachener Tivoli has been the construction phase very often in the press. This may not only lie in the construction project itself, but also on a good interplay between construction management and media. The construction management know how and by what deadlines they must feed the media. What factors play a role as? Who has an idea. In the compact seminar, you learn way more about it.
An article in the numerous interesting architectural facts about the construction of the Aachener Tivoli transported, is currently in the Aachener Zeitung Online. The project manager for the construction obviously has the data and figures previously collected - a pity that the reader does not know what it is called - and the journalist also said personally. No question, the interviewee was well prepared.
Overall, the weight of the item online, such as architecture works: about particular photos. The photo gallery has 24 photos, however, very extensive. Would be less, perhaps, been more? The prospects for the photographer to choose well. Of obvious he had access to almost all points. What are the photos of the young girl is revealed to the viewer at all, however! That the photographer is always trying to combine architecture with people I believe, however, a smart move - in this way is emotionally of the "bare concrete.
The date has been paying attention. The roof will be installed and there is even a little "action". This is something that happened in the architecture so only in the construction or demolition. Other buildings are now even static. It remains: here the interplay between the press and architecture worked far better than the bridge of the insurance group. And the construction of the Aachener Tivoli has been the construction phase very often in the press. This may not only lie in the construction project itself, but also on a good interplay between construction management and media. The construction management know how and by what deadlines they must feed the media. What factors play a role as? Who has an idea. In the compact seminar, you learn way more about it.
Monday, March 2, 2009
Fibrous Tumors In Foot
humorous account of the blurring boundaries of public relations and journalism
PR and journalism should actually be (even by the Press Code ago) strictly separated voneinenander - actually. Nevertheless, despite the blurred boundaries more. This is also to journalists themselves, the financial pressure for many journalists so much that they can not do more without additional PR activities. On the other hand, they know too well how issues will be launched in the media (note: not every good journalist is also a good PR Manager). A journalist from the taz has approached this kind of balancing act in a humorous article, which also for readers of an architect-PR blogs worth reading to understand how to work PR and journalism.
PR and journalism should actually be (even by the Press Code ago) strictly separated voneinenander - actually. Nevertheless, despite the blurred boundaries more. This is also to journalists themselves, the financial pressure for many journalists so much that they can not do more without additional PR activities. On the other hand, they know too well how issues will be launched in the media (note: not every good journalist is also a good PR Manager). A journalist from the taz has approached this kind of balancing act in a humorous article, which also for readers of an architect-PR blogs worth reading to understand how to work PR and journalism.
Sunday, March 1, 2009
No Sound On Thinkpad T60
Recent examples of architecture in the media
obviously discovered the Aachener Zeitung that make photo-Online routes to construction sense. Architecture works very very well on photos. Unfortunately, the photos are not meaningful because the bridge is barely visible even. It is also difficult to see how the bridge is erected on the spot. The text itself gives away the best info. Neither explains why the bridge is installed, nor how long and difficult it is - instead, is spoken only by a ton bridge. Question: Did the architect the information at all an den Journalisten weitergeleitet und vorher nach guten Standorten für die Fotografen Ausschau gehalten? So blieb dem Journalisten wahrscheinlich nur der Standart: Erkläre dem Leser, mit welchen Verkehrsbehinderungen er zu tun hat.
Wie man über Architektur spannend berichten kann, zeigt ein Spiegel-Journalist in einem Artikel über die HafenCity Hamburg . Gleichzeitig ist der Artikel ein Paradebeispiel für den ressortübergreifenden Charakter von Architektur, da er in der Reiserubrik veröffentlicht wurde.
obviously discovered the Aachener Zeitung that make photo-Online routes to construction sense. Architecture works very very well on photos. Unfortunately, the photos are not meaningful because the bridge is barely visible even. It is also difficult to see how the bridge is erected on the spot. The text itself gives away the best info. Neither explains why the bridge is installed, nor how long and difficult it is - instead, is spoken only by a ton bridge. Question: Did the architect the information at all an den Journalisten weitergeleitet und vorher nach guten Standorten für die Fotografen Ausschau gehalten? So blieb dem Journalisten wahrscheinlich nur der Standart: Erkläre dem Leser, mit welchen Verkehrsbehinderungen er zu tun hat.
Wie man über Architektur spannend berichten kann, zeigt ein Spiegel-Journalist in einem Artikel über die HafenCity Hamburg . Gleichzeitig ist der Artikel ein Paradebeispiel für den ressortübergreifenden Charakter von Architektur, da er in der Reiserubrik veröffentlicht wurde.
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